Platform capital
Amazon Lending
Fit 80Cold inbound OK
Sample data — verify thesis, stage focus, and contact info before reaching out.
Working-capital loans for Amazon sellers. Invitation-only, based on sales history in Seller Central.
Stages
Revenue-stageLifestyle / bootstrapped
Geographies
us-only
Industries
ecommerceconsumercreator-economy
Business models
ecommerceproduct
Check size
$1,000 to $750,000
Founder segments
solo-founderfirst-time-foundernon-technical-founder
How to reach them
No application. Check Seller Central > Finance > Lending for invitation-only offers. Repaid via deductions from Amazon disbursements.
- Submission link
- Apply or pitch ↗
Known weaknesses
- Invitation-only, can't request
- Tied to Amazon performance
Outreach starter
Pick a material kind or ask AI to rewrite with your voice.
Venture capital cold email
Subject: {{idea name}}: {{one-line description}}
Hi Amazon Lending,
I'm {{founder name}}, building {{idea name}}.
In one line: {{one-line description}}
Where we are today: {{1-2 sentences of traction}}
We are raising {{ask amount}}. Saw your work with {{portfolio company you back}}, the closest analog to what we're building, which is why I'm reaching out to you specifically.
Deck and demo: {{website url}}
Worth a 20-minute conversation?
{{founder name}}Fill in: idea name, one-line description, founder name, 1-2 sentences of traction, ask amount, portfolio company you back, website url
Need every material at once? See the full outreach generator.